We will conduct a special seminar, in which Dr. Saksith Chalermpong (Chulalongkorn University) is invited to make a special lecture about online food delivery in Bangkok, Thailand. This event is held online from 4:00pm-5:30pm (Japan Standard Time), October 24 (Monday). We hope you will join us for the event and engage in this important conversation. The details are shown as follows. Thank you.

[1st UTokyoIP-CUTI Special Seminar]

1) Time and day: 4:00pm-5:30pm (Japan Standard Time), October 24 (Monday), 2022

2) Place: Zoom meeting room (https://u-tokyo-ac-jp.zoom.us/j/89842877944?pwd=VDgzSFVjR0doMXMyTDgxcjNqSjlCQT09; Meeting ID: 898 4287 7944; Passcode: 458770)

3) Presentation

Title: Consumers’ Spatial Attributes and Their Effects on Online Food Delivery Usage and Travel: Empirical Evidence from Bangkok, Thailand

Abstract:

This presentation gives an outline and findings of our recent paper. In this paper, we examine how consumers’ spatial attributes affect OFD adoption and usage frequency, by testing innovation-diffusion (ID) and accessibility-efficiency (AE) hypotheses. OFD usage data were collected by questionnaire surveys in Bangkok and analyzed by logistic and zero-truncated negative binomial regressions. Spatial attributes that were analyzed included the level of urbanization, transit accessibility, and availability of food outlets. The results from the OFD adoption model supported the ID hypothesis, but those from the OFD usage frequency model provided partial support for the AE hypothesis. Our results implied that while the effects of consumers’ spatial attributes on OFD usage via improved accessibility might be mixed, consumers’ locations played a critical role in explaining OFD use behaviors via diffusion of innovation.

4) Short bio of presenter

Dr. Saksith Chalermpong is Associate Professor in Civil Engineering at Chulalongkorn University, where he teaches transport engineering, planning, and policy. He has also served as Associate Director of Chulalongkorn University Transportation Institute since 2018. His research interests include urban transport planning, public and informal transport, and equality issues in transport policy. He has published extensively in the field of transport, and has provided consulting services for several government agencies in Thailand, including Department of Land Transport, Office of Transport Planning and Policy, and Bangkok Mass Transit Authority. Chalermpong received his bachelor’s degree in civil engineering from Chulalongkorn University, his master’s degree from MIT, and his doctoral degree from UC Irvine, both in the field of transport. His research on informal transportation in Bangkok with Apiwat Ratanawaraha was awarded an Excellent Research Award of Chulalongkorn University in 2018.

5) Charge: free

6) Language: English only

7) Participation: Please contact Ms Tomoko Samukawa (samukawa@ip.civil.t.u-tokyo.ac.jp) for joining this seminar, but you can join the seminar even without pre-registration.